Zapylacz

Posts Tagged ‘zapylacz’

Ever since our launch or even before that, we having been facing a lot of questions over why should we use Social Media? Some say we are too small a firm to invest there while some say we are already established so we don’t need to be there.
To answer all those companies / people, we have decided to put you across some profiles whom you know or maybe you’ve just heard or maybe not even heard but are worthy knowing and are using the social media in some form or the other.

Companies

Google : The search engine giants : Twitter GoogleAtWork Google AdSense

Microsoft : The software giants : Facebook  presence

Dell : The notebook manufacturer biggies : Twitter,  Dell on Facebook

Vodafone : The Mobile Giants : Facebook presence Official Zoozoo fan club

Kingfisher Airlines : Twitter Youtube

Wipro : Facebook Careers Twitter

Politicians

Barack Obama : Website , Twitter, Facebook (All those were not just publicity stunts, they are updated even today)

Shashi Tharoor : The MP who’s being on Twiiter has created a lot of debate. Website Twitter

Celebrities

Ashton Kutcher

Gul Panag

News Channels

CNN : Most popular News Channel  Twitter

NDTV : India’s Premier News Chanel : Twitter

And the list goes on…..

Are you there ? No, I am not but want to be !

Still not inspired ? Visit our labs section to find out more reasons.

Barely 9 days into the launch, Zapylacz got its feather in the cap. Yup, we say it a feather in the cap because we got listed in the Social Media Companies in India and that too on none other than Gaurav Mishra’s blog as well as on the 20:20 Social Media analytics blog.

Gaurav Mishra, better known as “gauravonomics” in the dotcom world, is the co-founder of social media research and analytics company 20:20 Web Tech. In his previous avatars, he has done marketing at the Tata Group, taught social media at Georgetown University, and co-founded Vote Report India. His post on his blog Six Types of Social Media Agencies in India, lists Zapylacz among five other companies. While the others have been there for some time especially Rajesh Lalwani’s Blogworks, a couple were in a similar niche stage as Zapylacz.

Well that mention has pumped in further zeal in our work as we continue to vie for more clients and extend its reach. Zapylacz extends its thanks to GauravMishra for talking about us. Cheers !

First event overagec. June 13-14 we got to cover our first event. It was an event management workshop conducted by iReboot, The workshop was held at the 12th Avenue hotel in Indiranagar, Bangalore. Sidhanta Patnaik from the renonwed Wizcraft international was the mentor at the workshop.

In all there were 9 participants all from various backgrounds. The age group was also a varied lot with students ranging from as young as 14 to students moving from school to college to Engineers to pursuing MBA’s to MBA’s to Businessmen were present.

There were great insights on the Event Management Industry, how it operates, what are the things one should know before getting into the industry, what rules (not to be followed) inside the industry. What all risks one faces while conducting the events, the crunch situations, how to build networks, why relationships matter, facing critical situations, making instantaneous decsions, applying Common Sense and handling the crowd were some of the major points that were told that should be taken care of during the events.

Then there were discussions on a lot of matters with students asking a lot of “What if ” queries. At the end of day1 the participants were divided into 2 teams and were given a real life problem for which they had to conceptualize an event. The end of the day was brought by showing pictures and sharing some stories of the events which Sidhanta had conducted, the major ones were the SUnfeast 10K run in bangalore last month, the Nike Indian Cricket Team new jersey launch in Feb’09 and the handling of the KingsXI Punjab, IPL team during the first season last year.

Day2 saw some event promtion techniques, various orthodox as well as unconventional ways of marketing, advertising about your event. Also money involved and raising the money were discussed. The second half was primarily a leadership session with live examples being put into place. Sidhanta, having conducted so many events, had a lot of stories to share which the participants really enjoyed and helped them in connecting with the real scenarios he was presenting them.

The workshop was so great that the participants refrained from breaks on both days and even didn’t want to go for lunch until the mentor himself asked. All in all it was a great workshop with everybody learning so much that they decided to organize an event in the next couple of months showing appreciation to iReboot. We wish the participants and iReboot success.

Wow! Barely 2 days into operations, Zapylacz has got its first customer. iReboot, a unique firm which lets you “Experience your Dream Job” has given Zapylacz the priveldge to brand it.

We at Zapylacz Labs are honoured and highly pleased with this offer and pledge to make this opportunity into a real big success.

Thank you iReboot.

Ever since I came up with the name Zapylacz, there were questions about what does this mean and where did it come from ?

The Concept behind Zapylacz

Zapylacz is a polish term which means “Pollinator” in English. The idea behind the term is the very concept what we do. We treat all our clients as beautiful and delicate as Flowers. Every flower needs to grow and reproduce and it uses some resources for the same. The biological term for this is known as Pollination and the resource which helps the flower attain Pollination is known as the Pollinator.

The same principle applies to our flowers, read as customers. In order to grow, prosper and get more business, firms need to spread their seeds, for which they need resources. This is where we come into play and serve as that ultimate resource which will help reap the flowers, spread their seeds and make a buzz, exactly like the bee does it for the real flower.

Zapylacz creates Brands through the usage of Social Media,the next big thing which will leave any organization untouched.  That’s the idea behind forming Zapylacz, Your Social Media Branding Lab.

26 April’ 09 is when the seeds were sown. It took 39 days for those seeds to deliver the sapling. Its 4th of June 2009 today and Zapylacz, the sapling, has its first leaves on the tiny plant.

Zapylacz, Your Social Media Branding Lab has started operations in the Silicon Valley of India, Bangalore. Yet another startup in this city of entrepreneurs, but what’s unique is its operations. A first of its kind firm in this city, Zapylacz aims to turn people, firms, companies into BRANDS.

This blog is not just about Zapylacz. It will discuss about its way of operations, importance of social media in your life, the rise of social media, the fall of conventional media, maybe the conventional media people would not agree with this statement, but that’s what we will do, try to convince them, well talk about the opportunities it has to offer, the future and above all Why YOU need Zapylacz ?

So stay tuned to know everything you ever dreamt of knowing, the next generation media : Social Media, Branding and ofcourse Zapylacz.